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August 2005  ©The National Underwriter Company Vol. 4, No. 12

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Inside this issue
  • Feature Story:  Is it best to sell LTC policies with long- or short-duration coverage? NU Associate Editor Trevor Thomas went to some LTC advisors to find out. He also reports on relevant findings from a new Milliman LTC claims study.
  • Editorial comment: The LTC tipping point is approaching
  • Letter: Wealthy clients don’t want to divulge their financials, says Kathy Halverson
  • Letter: Accepting hybrid LTCs will make the industry stronger, writes Gregory G. Theis
  • Democrat introduces caregiver credit bill
  • Executive: Private LTC can help save Medicaid
  • NAIFA affiliate pushes for LTC tax break
  • AARP: LTC fears cross borders
  • Bay state regulators to study LTC insurance
  • Tax officials ask for comments on LTC form
  • Allstate unit to exit LTC market
  • Did you know
  • LTC producer poll: Vote in our brand new LTC poll (below)
  • Check out results of an income planning poll (below)
  • Write a Letter to The Editor: Just click write to the editor.
  • Previous articles from National Underwriter and our online Daily News appear when you see the .
New LTC poll

 

The market needs more affordable LTC products, featuring fewer bells and whistles, higher deductibles and bare-bones daily benefit options.


 

Take the survey

Note:  [ To comment on this topic, just write to the editor]

The results of last month's LTC poll


Our question was:
The emerging Social Security crisis is likely to have a strong positive impact on LTC insurance sales.

Our readers said:

Note: These results reflect the views of readers who elected to respond to our poll question. It is not a scientific survey. The numbers do not add up to 100% due to rounding.

Feature


How many clients really need long-duration LTC protection?
By Trevor Thomas

Are agents losing sales because they are selling too many long term care insurance policies offering costly long-term benefits? That could be one conclusion suggested by a recent Milliman Inc. study that found the vast majority of LTC claims were for relatively short claim periods.

Some producers accept the finding of the study but dispute that it implies they should be selling more low-end policies.
 

[ To comment, click write to the editor.]


Jane Nobiletti, a brokerage manager for Agent Support Group, New York, believes the findings of the study will become outdated as LTC insurance clients become younger. “Long term care insurance was once sold mainly to 70-year-olds,” she observes. “People see what happened to Christopher Reeve and Michael J. Fox [actors disabled at a young age] and realize bad things do happen to younger persons.” Now that the product is being marketed to younger people, Milliman’s findings that only...

 

click here for entire article

Editorial comment

The LTC tipping point is approaching

Some years ago, a financial advisor told me she felt especially happy on that particular day. The reason: “I helped a client, really helped her. She’s financially okay.” That comment, and the sense of satisfaction that came with it, is a powerful statement about the intangible benefits associated with financial advising. But in the last several weeks, advisors have called here who are on the other side of that happiness. They are worrying about when the LTC business will get legs. They say:· LTC promotions help, but...

--Linda Koco, Senior Editor, Products and Managing Editor, e-Publications
National Underwriter Life & Health

click here for entire letter

Letters to the editor


Letter: Wealthy clients don’t want to divulge their financials

Kathy Halverson writes: I read with interest your June 2005 editorial comment on doing needs analysis. My client base comprises mostly the wealthier clients who want choice and independence in their later years. They have worked very hard for their money and insured everything in the process—smart move! For me to ask questions about their assets, income, etc. would...

 

Kathy Halverson, CLTC, CSA, is principal of Halverson Planning, LLC, Long Term Care Insurance and Consulting Services, Green Bay, Wisc. Her e-mail address is:
khalverson@halversonplanning.com.


click here for entire letter

Letter: Accepting hybrid LTCs will make the insurance industry stronger

Gregory G. Theis writes: As a financial services professional for over 15 years, I must comment on those who choose to dismiss or deride hybrid long term care insurance products. (I prefer to call them asset-based LTC insurance). If I knew that all of my clients would have to pay for LTC expenses, I would sell only LTC policies having zero-day elimination period, $6,000 per month of benefits, and inflation protection. And, my clients would buy it. However, ...


Gregory G. Theis, CLU, CSA, is an advisor with Woodbury Financial Services, Homer Glenn, Ill. His e-mail address is gregtheis@comcast.net.


click here for entire letter

In case you missed these... .
Previous articles from National Underwriter Life & Health publications


Democrat introduces caregiver credit bill
By Allison Bell
 

NU Online News Service, July 15, 2005 - -A senior Democrat in the U.S. House of Representatives has demonstrated the bipartisan appeal of tax credits for U.S. residents who help provide informal care for frail adults and adults with disabilities. Rep. Robert Menendez, D-N.J., has introduced H.R. 3254, the Caregiver Assistance and Relief Effort bill. The text of the bill was not immediately available, and it was not clear at press time how bill will differ from other LTC tax bills, but Menendez gave a...


click here for entire article

 

Also see:

  • Executive: Private LTC can help save Medicaid - By Arthur D. Postal - June 29, 2005 - Creating an “above-the-line” deduction for people who buy long term care insurance can help the federal government and states reduce the soaring cost of Medicaid, said....click here for entire article

  • NAIFA affiliate pushes for LTC tax break - NU Online News Service, June 2, 2005 - The Association of Health Insurance Advisors is backing a new federal long term care insurance tax, H.R. 2682, which would provide an above-the-line deduction for individual expenditures on LTC insurance premiums and a...click here for entire article

AARP: LTC fears cross borders
By Steve Tuckey
 

NU Online News Service, July 21, 2005 - More than half of the consumers who participated in an international survey sponsored by AARP, Washington, said they were worried about long term care costs. Harris Interactive Inc., Rochester, N.Y., surveyed 4,011 adults between the ages of 30 and 65 between May 9 and June 2. The participants were residents of Australia, Canada, France, Germany, Italy, Japan, Netherlands, Sweden, the United Kingdom and the United States. Although governments in all 10 countries help cover retiree medical costs, researchers found residents of all countries expressed concern about...

 

click here for entire article

Bay State regulators to study LTC insurance
By Trevor Thomas


NU Online News Service, July 7, 2005 - The Massachusetts Division of Insurance is undertaking a study to find out who’s buying long term care insurance and what kinds of policies they’re acquiring. The study will look at how many people have LTC insurance, their age and average premium levels, according to Christopher Goetcheus, a division spokesman. The study also will look at marketing practices and examine...


click here for entire article

Tax officials ask for comments on LTC form
 

NU Online News Service, July 6, 2005 - The Internal Revenue Service is seeking comments from the public on Form 1099-LTC, the form that taxpayers use to report benefits from qualified long term care insurance policies and accelerated death benefit programs. The IRS is not planning to change the form, but it is putting the form through a...

 

click here for entire article

Allstate unit to exit LTC market
By Trevor Thomas

Lincoln Benefit Life Company, a subsidiary of the Allstate Company, says it will no longer sell long term care insurance policies under its own brand. The decision, which becomes effective October 31, 2005, will not affect its existing LTC insurance customers, the company says. LifeCare Assurance, a third-party administrator that has handled the Lincoln Benefit product since it was launched in 1997, will continue to service the policies. The decision to leave the LTC market is part of Allstate’s plan to simplify its lineup with a...


click here for entire article

 

Did you know:

  • 7 million Americans now own private long term care insurance

  • These policyowners comprise individual buyers and also those buying LTC coverage through plans sponsored by employers and governments (both state and federal)

Source: Report published by Long Term Care Insurance Sales Strategies, July 2005, Los Angeles, Calif.

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